"An effective page is vital as people will use it to make a snap judgement about your business"
Lets start at the top...
-Name and user name - make sure you have these filled out correctly.
-Set up page as a ‘local business’ that way you can add an address and receive reviews
-Use the about section to tell people about your business and yourself. Make sure this is fully filled in with links / phone numbers / address etc
-Profile pic of you or your logo (170x170 pixels)
-Cover photo (or video) showing what you do (820 x 312 pixels)
-Add a call to action button (ie message us / call us)
-On a business page you have the ability to change the order of your menu (down lefthand side of page) Consider you have an order that suits your business best.
-Make sure you have the correct admin set up on order to post/notifications (go to Settings, page roles)
-Pinning a post to the top of the page that all people clicking on your page see first (valuable real-estate) In this post consider asking your audience to “click on following...and click on see first” That way your new posts will be shown to them when they jump on FB.
-Check all your links work
-Lastly always go 'incognito' and see how your page looks from the viewers point of view.
Side note - Consider watermarking your images that you will be posting on FB.
Flick us a message if you would like our free Business Facebook page 'once-over' We'll jump in and offer suggestions to help make you standout amongst the crowds.